Thought Leadership

Some of the world’s leaders, and leading thinkers from NUS and overseas, regularly gather and add to the rich diversity of thoughts and ideas on our campuses, in Singapore and across the globe.
Here’s what they had to share.

‘No money, no walk’ – is cash the ultimate motivator for staying active?

‘No money, no walk’ – is cash the ultimate motivator for staying active?

Speakers: Prof Eric Andrew Finkelstein and Michelle Chow 8 Sep 2024

We all know that exercising is important, but sometimes we need a little push to get off the couch. Many reward-based physical activity programmes have been rolled out and have met with success, yet, maintaining physical activity continues to be a challenge. Prof Eric Andrew Finkelstein from the Programme in Health Services and Systems Research, and Executive Director, Lien Centre for Palliative Care; and Ms Michelle Chow, Research Assistant, from the same Centre, at the Duke-NUS Medical School observe that while cash rewards have a place in health promotion programmes, it is not the only effective motivator.

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