Gain an immersive understanding of the ASEAN region by visiting Thailand and Vietnam and expand your horizons globally.
ASEAN is projected to become the
4th largest single market by 2030. Learn how you can tap into the immense potential of this market.
In this run of the Global Industry Insights course, take a trip to Bangkok, Thailand and Ho Chi Minh City, Vietnam and explore the vast and exciting experiences these ASEAN economies present.
These two units courses will take place concurrently from the
24 – 30 September 2023 (AY2023/2024, Semester 1, Recess Week)
This year, the course will be
in-country where you will get to visit, meet and learn from an exciting line-up of speakers from established companies in Thailand and Vietnam.
For Thailand
(CFG2002TH), visit the corporate offices and meet representatives from Flash Express, United Nations Economic and Social Commissions for Asia & the Pacific (UN ESCAP), Whatnot Studios and more.
For Vietnam
(CFG2002VN), visit the corporate offices and meet representatives from Keppel Group Vietnam, VNC Corporation, Sanofi Vietnam and more.
Emerging Business Models: Acquire first-hand experience in learning about the start-ups, established companies and multinational firms in an emerging economy.
Global Skills: Gain a cross-cultural understanding of the foreign workplace and the skills that are relevant in the professional business settings.
Global Trends: Learn about the latest trends across various industries that are complementary to different undergraduate majors.
Global Pathways: Increase your chances of getting an overseas work stint which may open up a wider repertoire of career pathways.
Business Acumen: Using the Business Model Canvas as well as reflections, learn how the business models of companies are key to its continued success in an increasingly competitive world.
Programme Details
Course Units: 2 Units
Assessment and Grading Basis: 100% CA, CS/CU
Pre-requisites: NUS undergraduates who have completed CFG1002 Career Catalyst.
Schedule: 24 – 30 September 2023 (AY2023/2024, Semester 1, Recess Week)
Mode of Enrolment:
Submit your registration here before
20 June 2023 (Tuesday), to be considered for CFG2002TH/CFG2002VN. There are limited spots available (max of 30 students per country) and you are required to tell us (in 250 words) in your submission, why you are interested in this particular market/country.
Overseas destination:
- Bangkok, Thailand
- Ho Chi Minh City, Vietnam
Programme Fee & Costs:
As this is an in-country experience, there will be Programme Fees & Costs (which includes air-ticket, accommodation, transport and miscellaneous costs) to participate in this module.
The Programme Fee is estimated to be between S$1,200 to $1,400. However, NUS will provide funding support of S$1,000 or S$500 (refer to Programme Details & Trip Schedule for more details). In addition, students on Financial Aid may register the usage of the Opportunity Enhancement Grant (OEG) for this module. Please approach the Office of Admissions for more details.
Beyond the Programme Fee, you should prepare and have available a minimum of S$300 to S$400 for your own personal expenditure (souvenirs, shopping, meals, etc) during the trip.
The module consists of:
Company Visits & Seminars
- Students will learn emerging market fundamentals and the broad industry landscape in Thailand and Vietnam. Seminars will be conducted by esteemed industry representatives in Thailand and Vietnam.
Topics include:- Opportunities in emerging economies and the importance of overseas internships
- ASEAN industry landscape and relationship with the emerging economy
- Understand how startup incubators play a vital role in the larger ecosystem to create a supportive community where startups can thrive
- Understand how established companies and multinational firms influence and evolve with industry trends
Case Studies
- Students can expect to develop a thorough understanding of at least 5 companies among our diverse line-up of companies.
- Students will hone basic business skills by learning about the Business Model Canvas and applying them through analysing the business models of companies visited
- Students will be tasked to work on a group assignment using innovative tools to share their unique experience, takeaways, and reflections after visiting the companies
Cultural Exposure
- Students will have the opportunity to be immersed in the respective country’s culture through a cultural workshop and/or visit, as well as to expand their social network with NUS alumni and/or local partner university students in the respective country, as part of this course.